Business Intelligence...


Business Intelligence (BI) describes a broad category of technologies and solutions for gathering, consolidating, analyzing, and providing access to data in a way that lets business users make better business decisions. BI solutions include software for the Extract, Load and Transform (ETL) process, Data Warehousing (DW), database query and reporting, multidimensional or on-line analytical processing (OLAP) analysis, data mining, and visualization.

The objective of a BI solution is to transform data into useful, high value information, such as customer and supplier profiles, buying habits, product profitability and performance analysis. (see BI White Paper) It involves streamlining data into useful reports and analyzing volumes of data for unsuspected, but valuable, associations in order to gain insights to drive strategic business decisions. Information should be easy to access, analyze and share with others both inside and outside the organization. This is why BI can be an integral part of business process consulting and business performance improvement for Kessinger & Associates' clients. Essentially, business intelligence is developed from business processes. Should the process be flawed with respect to the company's business strategy the resulting intelligence probably will not support effective decision making, thus hampering overall business performance improvement.

Kessinger & Associates has developed tools and techniques for properly evaluating a client's processes and developing and implementing a design for ensuring that the correct data is being collected so that the appropriate information is developed to support business decisions and enhance overall business performance.